Who tracks you there?

We scan the site for companies who collect tracking data.
We add points for each company based on these factors:

Anonymity
20 points

They don’t associate personal identification data with your profile.
Boundaries
5 points

They keep out of sensitive areas like health history, financial records or religion.
Choice
5 points

They allow users to opt-out of behavioral ad targeting.
Retention
10 points

They delete data within one year (or lose points ratably).
Oversight
10 points

They are subject to oversight from industry organizations.
Each company’s score is weighted based on how often they show up in our sample.
Learn more in our FAQ

				9	The Network Advertising Initiative is a group of companies that pledge adherence to published privacy guidelines enforced through annual compliance reviews. The Digital Advertising Alliance is a group of companies that pledge adherence to published privacy guidelines enforced through external testing.	4%
Get more details Special privacy considerations Facebook games and applications have their own privacyscores. Those pages have their own the privacy policies. Those pages also allow more data collection by tracking companies, which is not reflected in this privacyscore. Click here to see app privacyscores. Be aware of how you share personal data. The default settings for Facebook and for Facebook applications may share your personal information widely, particularly if you share with Friends of Friends or Everyone. Check your Facebook privacy settings and regularly review which Facebook applications have access to your Facebook profile.

What are this site’s policies?

A site earns points by providing key
assurances in their privacy policy:

Sharing
30 points

They don’t share personal information, like your name, email or phone.
Deletion
10 points

They will delete data promptly when you terminate your account.
Notice
5 points

Do they notify you of government requests for personal data.
Vendors
5 points

They require confidentiality from service providers with data access.